Direct Sales

Manufacturers typically sell through one or two-step distribution. Without establishing a distribution network, these channels have proven effective in delivering products into the hands of Pros.

A successful distribution strategy evolves to meet the changing demands of the modern Pro, keeping pace with buyer behavior and incorporating new channels that boost brand awareness and increase profit margins.

For manufacturers, adding direct sales channels to their distribution strategy opens new opportunities to reach more Pros.

MMC is poised to help manufacturers reach, market, sell, and service the Pro directly.

  • Reach more Pros with access to the largest and most comprehensive data set on all Pro types in the U.S.

  • Market when and where it matters. We have the infrastructure to automate high velocity, intent-driven campaigns.

  • Sell directly through a sophisticated virtual sale and omnichannel marketing system.

  • Service confidently. We have partnerships that deliver the product to the job site without hassle.

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Founder Dan Babcock catches up with MMC’s first building products client. Back in 1989, MMC had the privilege of connecting with a client who has successfully reshaped the sales and marketing strategy

We know that selling through local, regional, and national dealer networks can feel impersonal. Additionally, we understand that sales departments for the manufacturers often spend most of their time